After a neck-and-neck race last weekend, Rogue One: A Star Wars Story has officially stepped aside to let Hidden Figures reign supreme. The crowd-pleasing drama about the black female mathematicians who assisted NASA in its early days topped the box office, leading a weekend that was otherwise all about films bursting out of limited release. The bulk of the new releases were not so fortunate.
Eventually, some movie will unseat Rogue One: A Star Wars Story from its spot at the top of the box office charts. That movie will not be Hidden Figures, but man, it sure came close. Unless the final numbers shift ever-so-slightly, the drama about the African American women behind the math that helped launch NASA's first space missions came this close to unseating the massively successful blockbuster, taking the runner-up position by less than $1 million.
It has long been a fine American tradition to escape the awkward enclosure of your parents’ house over your holiday vacation and spend a few hours in the local movie theater, where everyone can shut up about politics and stop swapping passive aggressive comments on each other’s lifestyle for a few hours. 2016 was no different, with Rogue One: A Star Wars Story and Sing drawing in the big crowds while La La Land and Fences impressed in limited release. Not so impressive: Passengers, Why Him?, and Assassin’s Creed, each of which underperformed.
Everyone knew that Rogue One: A Star Wars Story wasn’t going to match the opening weekend of Star Wars: The Force Awakens. That film had hype on its side, drawing off the power of a lengthy dry spell for fans and the presence of the original trilogy’s cast members. It’s unlikely that any Star Wars movie will match it ever again. With all of that said, the opening weekend of Rogue One should still be considered an enormous success, especially since these numbers would be nothing short of indisputably incredible if Star Wars wasn’t in the title.
Consider this the calm before the storm. Next weekend, Rogue One: A Star Wars Story will open and dominate both the box office and every headline, drowning out each and every other movie currently screening in theaters. In the meantime, Moana took advantage of this quiet window to win one more strong weekend while Office Christmas Party got off to a pretty good start.
The box office success of Moana feels like destiny: an old school Disney formula plus 21st century polish plus great songs plus the mere presence of Dwayne Johnsonand near-universal critical notices is a surefire recipe for success...
The trend of more adult-oriented films commanding the box office continued this week with the success of The Accountant, which effortlessly snagged the number one spot. But like The Girl on the Train and The Magnificent Seven before it, Ben Affleck’s latest was strong without being enormous, meaning that word of mouth in the weeks ahead will prove vital to it being a proper hit.
Despite dominating the box office last week, The Magnificent Seven took a not-insignificant tumble this weekend, slipping to third place and allowing Miss Peregrine’s Home For Peculiar Children and Deepwater Horizon to claim the top two spots. However, both newcomers opened below expectations, making this an odd capper to a September that was otherwise full of surprise hits.
Just when you thought September was going to be a slow month at the box office, Clint Eastwood and Tom Hanks show up with Sully and make things interesting all over again. The feature film adaptation of the “Miracle on the Hudson” opened with huge numbers, benefiting from the pedigree of the talent involved and the lack of direct competition in the middle of a not-so-busy month.
And thus the 2016 summer movie season ended in a manner that reflected these past few months as a whole : with a whimper. Despite three new releases, the rapidly tumbling Suicide Squad clung to the top spot, with last week’s runner-up, the raunchy animated film Sausage Party, once again coming in second place. It was a tough weekend for War Dogs, Kubo and the Two Strings, and Ben-Hur, each of which limped into the top 10 with unspectacular numbers.
There are two big stories to lead with in this edition of the Weekend Box Office Report and both of them are equally interesting in their own little ways. Let’s start with the positive: Sausage Party now inexplicably holds the record for biggest opening for an animated movie released in August. And now the negative: Suicide Squad dropped a staggering 67% in its second weekend, which…isn’t good.
It took a movie about adorable talking dogs and cats to dethrone the movie about the adorable talking fish. The Secret Life of Pets dominated the box office this weekend, making it the third 2016 family movie about chatty animals to make a huge splash. If this concept wasn’t as old as the animation medium itself, we could call this a trend.
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