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New Rock Legend…Chuck E. Cheese!

That’s right, the kids’ arcade icon is getting another makeover–and this time, he’s going for hip smarmy rock star! The company that owns Chuck E. Cheese has decided to get rid of the smart aleck rat that has been the mascot since the chain was formed in the late 70′s, and replace him with a hipper, rock star version. They even are getting a new voice.

The full story here “Chuck E. Cheese transforming into a rock star” tells how the current CEC voice Duncan Brannan found out he was being replaced–he stumbled upon CEC’s new hit single online, and it wasn’t sung by him. The new CEC voice? The lead singer of the comic pop band Bowling for Soup Jaret Reddick.

The single is here, if you want to hear it. Chucks New Single Yeah I didn’t listen to it either. I have heard “Stacy’s Mom” a million times, I don’t need to hear it again. I will say that Bowling for Soup lead singer has a very distinct voice, so maybe it’s a good choice…

CEC Entertainment Inc.

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