The Colonel Fills Up Customers In A Different Way!
Why doesn't this kind of stuff happen in Grand Rapids? If you frequent KFC you probably are aware of their "5 Buck Fill Up" boxes. It's like 2 pieces of chicken, a side, a biscuit, a cookie and a drink for 5 bucks. Quite the deal.
In Louisville, Kentucky, the KFC dressed up a guy to look like Col. Sanders, and had him go out and fill people up in a different way. "News: KFC Gets the Colonel to Fill Up Gas for Free"
"KFC had Colonel Sanders (or rather an actor dressed up as the Colonel) pumping free gas and giving away free KFC Gift Checks. last Tuesday, July 29, at Pruitt's Service Island in Louisville, Kentucky.
The promo also touches on the chain's origins, when the Colonel first opened up shop in the front room of a filling station in Corbin, Kentucky. According to KFC's Chief Marketing Officer, Kevin Hochman, the "$5 Fill-Up meal harkens back to a time when you could fill up your car for just five dollars." Never mind that $5 back then would be the equivalent of about $67 today."
Cool promo! And I always have wondered by the name "Colonel" has no "R" in it, but is pronounced "kern-el" Still wish I could fill up now.