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You Can Now Buy Special-Edition Vernors Cans with MI Lighthouses

Courtesy of Michigan Economic Development Corp.
Courtesy of Michigan Economic Development Corp.

Dr. Pepper Snapple Group, the company that owns Vernors, has teamed with the Pure Michigan campaign to release limited-edition cans of the ginger ale that feature five lighthouses in Michigan.

The lighthouses are:

  1. Big Sable Point in Mason County (Lake Michigan)
  2. Crisp Point in Luce County (Lake Superior)
  3. Eagle Habor in Keweenaw County (Lake Superior)
  4. Grand Haven in Ottawa County (Lake Michigan)
  5. Tawas Point in Iosco County (Lake Huron)

Crain’s Detroit Business says the cans will be sold throughout the state and are on sale through mid-October. You will have to purchase a 12-pack, though, if you want to drink out of a lighthouse can.

The Market Development manager for the region told Crain’s that the entire company felt this would be a good way to represent Michigan.

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